Incisive Views from Professionals
By Bobby Chernev of Review42.com What Is the Best Time to Send an Email [55+ Stats for 2019] If you’ve ever asked yourself “What is the best time to send an email?” then you’ve come to the right place. I’ve got you covered with the latest trends on the topic. But before digging deep into every […] Read more »
By Simon Kerr, Publisher of HFI What were the circumstances for you setting up your first Roundtable Forum? The first Forum was held in New York in May of 1999. It was actually a bit of an experiment. At the time, I was a 3rd party marketer and the conference circuit was tiring and getting […] Read more »
By Alan Underdown, Managing Director for Satuit Technologies EMEA In today’s competitive fund raising environment the majority of hedge funds and alternative asset managers recognise that CRM is a key investment. It supports not just day-to-day investor relations, sales, marketing, and compliance processes but it is also a strategic investment in the firm’s business, […] Read more »
By George Alexander* There are number of ways to deploy resources for marketing in a new hedge fund. Here experienced hedge fund COO George Alexander explains some of his decision making in using in-house marketing capability and some of the options to out-source getting to the right investors. We have only one marketing executive, and it […] Read more »
By Alan Underdown, Managing Director – Europe, Satuit Technologies OVERVIEW: In today’s intense capital raising landscape the majority of hedge funds and alternative asset managers now recognise that CRM is a key investment. It supports not just day-to-day investor relations, sales, marketing, relationship management and compliance processes but it is also a strategic investment […] Read more »
By Kyle Dunn, Meyler Capital Yes, content marketing is a great idea, but you will never do it. Here are 10 things you can actually do that will have a direct impact on your ability to raise capital. 1. Respond Faster: Yes, that is it. You can’t “get to it later.” If you […] Read more »
Murano Systems, A Lead Generator In one of the coincidences that inspire, recently two aspects of hedge fund marketing came into view. The first was coming across a small hedge fund using Murano Systems, and the second was a White Paper on the different types of hedge fund investors from Merlin Securities. The Merlin paper […] Read more »