From Simon Kerr


One of the roles of Hedge Fund Insight is to share top class research on hedge funds.  An example is the annual  Ernst & Young Global Investor and Hedge Fund Survey, now in its tenth year. The 2016 survey was out recently, and we have published a couple of sections from the 56-page survey.


At the last re-design of Hedge Fund Insight a stream for marketing of hedge funds was introduced. This has been a consistent topic since the site was launched in July 2012. Further I consider it one of the topics which has had very good quality contributions. I recommend that readers use “marketing” as a search term in the website’s search facility to have a good look at what has been published on the topic here, or go to the Marketing section.

These are the first ten headlines for the topic:

10 Marketing Tips For People Who Don’t Have Time To Market

Does the Absence of Marketing at Quantedge Capital Matter?

Writing A Hedge Fund Marketing Plan

PODCAST 5 – RWC Talk About Marketing And Doubling Their Assets

Seven Things To Do To Improve Hedge Fund Marketing Material

An Allocators View Of An Effective First Meeting For Hedge Fund Marketing

10 Things You need To Know About Hedge Fund Marketing Content

Hedge Fund Marketing Jobs from JOBS Act Implementation

UK Asset Management Industry Expects to Ramp up Hiring and Marketing Spend

Hedge Fund Marketing Using the Internet

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Simon Kerr,  Editor & Publisher.